About BitkernelBitkernel Technology Inc. is redefining how the world experiences digital video. With a proven track record of innovation, we’re on a mission to revolutionize streaming technology and build complete content ecosystems. Headquartered in Austin, Texas, with a growing office in Vancouver, B.C., we’re building our future in North America.
Powered by our groundbreaking platform, Goose, we’re creating a next-generation self-serve SaaS solution that enables content creators, broadcasters, and media companies to launch and scale OTT streaming services across Android, iOS, Web, and SmartTV platforms.
Why Join Bitkernel?At Bitkernel, you’ll experience the energy of a startup with the stability of an established product—and the opportunity to make a global impact. You’ll help shape major technical innovations, collaborate with visionary leaders, and solve complex, global-scale challenges backed by long-term R&D investment.
We thrive on empathy, innovation, and continuous learning. Our team is made up of curious, strategic thinkers who combine deep technical expertise with emotional intelligence and a collaborative spirit across cultures and disciplines.
Join us to build, innovate, and grow as we redefine how the world experiences digital video.
Bitkernel DNA (is it in you?)Startup Hustle: You thrive in fast-paced, ambiguous environments with a hands-on, problem-solving attitude.
Boundary-Breaking Vision: You challenge conventions to pioneer innovative, world-class user interfaces.
AI-Enhanced Innovation: You harness AI to supercharge development workflows and push the boundaries of what’s possible.
About the RoleBitkernel is redefining how sports organizations engage, monetize, and grow their global fan bases.
We are building next-generation, direct-to-consumer streaming and fan engagement platforms powered by our Goose infrastructure—starting with top-tier football clubs in Brazil and scaling globally. This is not a traditional marketing role.
This is a 0→1 + scale leadership opportunity to architect and operationalize the full growth engine behind a new category of digital sports platforms—spanning:
Streaming + content ecosystemsFan engagement and community platformsMonetization models (subscription, PPV, virtual economy)Multi-market global expansion
You will own the full lifecycle: Launch → Growth → Monetization → Global Scale …and build the system that makes it repeatable across clubs, markets, and verticals.
What You'll Own: 1. Global Growth Strategy & Market Expansion
Define and execute expansion roadmap:
Brazil → LATAM → GlobalBuild repeatable
go-to-market playbooks across clubs and marketsDevelop multi-channel acquisition strategies:App ecosystems (iOS, Android, Smart TV)Social (YouTube, TikTok, Instagram)Strategic distribution (telcos, media, sponsors)Segment and scale across:Local vs. global fansCasual vs. core audiences
2. Fan Engagement & Community Systems
Design a
standardized fan engagement architecture across all platforms:Live match interaction (chat, real-time features)Community ecosystems (groups, discussions)Gamification (points, missions, loyalty loops)Membership tiers (VIP, premium experiences)Own and optimize key metrics:Engagement (watch time, interaction depth)Retention (D1 / D7 / D30)Conversion and monetization funnels
3. Content & Programming Strategy
Define scalable content frameworks:Live matches, highlights, behind-the-scenes, player accessDrive
content cadence and distribution strategyEnable club partners to elevate content production capabilitiesLead
multilingual content expansion (Portuguese, Spanish, English)
4. Monetization & Revenue Architecture
Design and scale diversified revenue streams:Subscription (SVOD)Pay-per-view (PPV)Advertising (AVOD)Virtual economy (gifting, tipping)Commerce (merchandising)Optimize core business metrics:ARPU / LTVPaid conversion ratesDevelop pricing strategies across global markets
5. Data, Analytics & Growth Optimization
Build the full funnel:
Acquisition → Activation → Retention → Revenue → ReferralEstablish dashboards and performance infrastructureLead experimentation strategy:A/B testingConversion rate optimization (CRO)Create cross-market and cross-club benchmarking systems
6. Team & Operational Scaling
Build and lead a
global Marketing & Operations functionEstablish scalable operating systems and SOPsManage multi-market, multi-partner executionOversee agencies, local operators, and distribution partners
7. Cross-Functional Leadership
Partner deeply with:Product & Engineering (translate capability → growth)Club stakeholders (marketing, content, leadership)Regional partners across LATAM and beyondBridge
technology, content, and commercial strategyWhat Success Looks LikeWithin your first 12–18 months:
Successful multi-club platform launchesMeasurable growth in:Active usersEngagementMonetizationA repeatable, scalable
global playbookA high-performing, globally distributed teamA platform that becomes
core to how clubs engage fans worldwideWhy This Role Is DifferentYou’re not inheriting a machine—you’re
building itYou’re not optimizing one market—you’re
scaling globallyYou’re not supporting product—you’re
defining the business modelThis is a rare opportunity to sit at the intersection of: sports + streaming + community + commerce + global expansion
What We Require for this Role:Core Experience
10+ years in:OTT / streaming platformsSports media or fan ecosystemsConsumer internet / growth leadershipProven track record:Launching and scaling digital platformsDriving measurable user growth and monetization
Top-Tier Education: You hold a Bachelor’s degree in Computer Science, Engineering, or a related field from a 4-yr accredited institution globally ranked in the top 500 universities.
Domain Expertise
Strong understanding of:Fan behavior and community dynamicsSubscription + hybrid monetization models (SVOD / AVOD / PPV)Experience operating across
international markets (LATAM strongly preferred)
How You Operate
You think like a
GM, not just a marketerYou can move between
strategy and execution without frictionYou understand that
product, content, and growth are inseparableYou are deeply
data-driven, but not data-dependentYou know how to scale systems—not just teams
Bonus Points for Candidates Who Have:Experience with:Football clubs, leagues, or sports rights holdersLive streaming + interactive/community platformsCreator economy or virtual gifting ecosystemsStrong industry network (media, telco, distribution)Multilingual (English + Spanish and/or Portuguese)Perks & Benefits:
Career Development Opportunities: Access to learning resources, mentorship, and professional growth.
Collaborative Team Environment: Engage in team-building activities and thrive in a creative, supportive workplace.
Great Work Environment: Work from our modern office, with flexibility to work from home on Fridays.
Comprehensive Benefits: Extensive health & benefits plan, LTD & Life Insurance.
Global Opportunities: Join a company with international reach and potential for future travel and team-building abroad.
Pay Equity: We base pay on your experience, location, and internal equity to make sure everyone is compensated fairly and consistently.
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