About Stream Companies
Stream Companies is a full-service, fully integrated advertising agency built for brands that want to move forward. Founded in 1997 and headquartered in Malvern, Pennsylvania, we partner with clients to launch, position, and manage brands through both full-service relationships and project-based work.
We operate with an entrepreneurial mindset—collaborative, curious, and always pushing what’s next. By combining strategic planning, creative development, media planning and buying, digital, interactive, television, production, and co-op management with cutting-edge technology, we deliver integrated solutions designed for today’s marketing challenges.
We'relooking for an experienced and hands-on digital strategist to develop and managethe digitalmedia campaigns for our clients. The ideal candidate has a passion for marketing and managing digital media campaigns across multiple DSPs,SSPsand DMPs. They are highly analyticaland results-focused, with a proventrack recordof creating successful campaigns. At the same time, this person hasstrong communicationskills (written and oral), so they can effectively explain,support,and sell the recommended digital media plans to our clients. Finally, this individual willbe responsible forDisplay Advertising Network account integration, display campaign implementation and optimization, analyzing and capitalizing data trends and tactics, and is able to provide effective monthly reporting of results.
Essential Responsibilities:
- Collaborate with account management and media buying team on clients' media strategy
- Create, present, and execute digital media marketing strategies, including setting up UTM tracking
- Review analytic data toidentifyopportunities and tactics
- Define proper targeting segmentation and strategy for campaigns
- Provide recommendations on budget allocation
- Assess potential traffic sources and new media opportunities
- Oversee andoptimizingcampaigns
- Monitor campaign performance and makingappropriate adjustments
- Analyze results data to ensure all campaigns are achieving or surpassing client/agency performance goals
- Develop andmaintaincustomized reporting based on each client's marketing goals and KPIs, including any data/creative needed for co-op submission
- Stay up to date on advertising trends in display and video
- Build andmaintainstrong working relationships with external partners and agency colleagues
Qualifications:
- Bachelor’s degree in marketing or related fieldrequired
- 1-2 years of experience in traditional/digital marketingrequired
Skills & Experience:
- Experience working at an advertising agency managing retail clients and working in/with DSPs is a strong plus
- Proficient in Microsoft Excel and PowerPoint
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