About Pen Manufacturing (Metal Manufacturing)
Pen Manufacturing is a prominent player in the sheet metal, machining and welding fabrication industry, renowned for
delivering precision-engineered solutions. We are a fast growing and fast paced manufacturing company focused on
Water and Electrical Infrastructure, Roads/Bridges, Aerospace and many more industries.
Director of Sales
Company: Pen Manufacturing
Location: Anaheim, CA
Job Type: Full-Time
Expected Hours: 40 hours per week
Salary:$100,000-125,000k base and commission
Pen Manufacturing—a fast-growing industrial sheet metal and CNC fabrication company—is seeking a Director of Sales to lead our revenue growth strategy. This is a high-impact leadership role for a seasoned sales professional who thrives on building teams, scaling operations, and driving market expansion. If you"re ready to shape the future of a dynamic manufacturing business, we want to hear from you.
What You will Do:
- Lead the Sales Function: Build, mentor, and manage a high-performing sales team aligned with company goals.
- Strategic Planning: Develop and execute sales strategies that drive revenue growth and expand market share in key sectors like precision sheet metal and CNC assemblies.
- Revenue Ownership: Set and manage sales targets, forecasts, and budgets; report performance to executive leadership.
- Customer & Market Development: Cultivate relationships with key clients and decision-makers; identify new markets and business opportunities.
- Sales Process Optimization: Oversee the full sales cycle—from lead generation to close—ensuring efficiency, consistency, and customer satisfaction.
- Cross-Functional Collaboration: Partner with estimating, engineering, and operations to align customer expectations with capabilities.
- Data-Driven Leadership: Leverage CRM tools and analytics to monitor KPIs, refine strategies, and improve conversion rates.
Who You Are:
- Experienced in B2B Sales: 3+ years of total sales leadership, including at least 1 year in industrial or manufacturing sectors. You understand technical buyers and long sales cycles.
- Well-Connected: You bring a network of industry contacts—engineers, buyers, or ops leaders—that helps you open doors and build trust quickly.
- Goal-Oriented: You're competitive, self-motivated, and consistently hit or exceed quotas.
- Strategic & Insightful: You qualify leads effectively, align needs with capabilities, and use CRM data to improve performance.
- Proven Closer: You've built a track record of turning opportunities into revenue and are ready for more.
- Strong Communicator: You tailor your approach to different stakeholders and foster long-term relationships.
- Reliable & Ambitious: You take ownership of your pipeline and are eager to grow in the industrial B2B space.
Why Pen Manufacturing?
- Career Growth Opportunities: Be part of a growing company where hard work is recognized and there's room to take on more responsibility and advance your career over time.
- Meaningful Work: Sell quality manufacturing services that solve real problems for our customers—built on precision, reliability, and practical value.
- Visible Impact: Your sales efforts will make a direct contribution to our company's growth and reputation in key industries like infrastructure, aerospace, and industrial equipment.
- Competitive Pay & Incentives: We offer a solid base salary plus performance-based commission, along with healthcare benefits and other essentials to support your success.
- Supportive Team Environment: Work alongside a dedicated, hands-on team that values professionalism, follow-through, and pride in what we build together.
Ready to Lead and Innovate?
If you're a results-driven, ambitious sales professional who thrives in a high-stakes, high-reward environment, this is your moment to make an impact.

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