Description:
Job Summary: The Sales Development Representative is responsible for generating new business and building and maintaining long-term existing client relationships within the collision repair equipment installation and service industry. This role grows the company’s customer base by promoting and selling high-quality spot welders, mig welders, aluminum repair equipment, frame pulling/measuring equipment, paint booths, finishing systems, and other collision repair equipment and tools to customers in Michigan. This is a field-based role focused on identifying potential customers, quoting company services, managing customer engagement, and closing profitable new business.
Supervisory Responsibilities: None.
Duties/Responsibilities:
- Identifies and targets potential customers through research, networking, and cold calling.
- Cultivates and maintains strong relationships with existing clients, identifying additional opportunities for growth.
- Promote and sell high-quality products to current and potential customers.
- Presents and demonstrates collision repair equipment products and services to prospective clients.
- Prepares and delivers sales proposals and contracts.
- Negotiates terms and close sales to achieve revenue goals.
- Provides exceptional customer service and support throughout the sales process.
- Maintains working knowledge of brands, products, promotions, and industry to explain product functions and value to best address customer needs.
- Collaborates with the installation and maintenance teams to ensure customer satisfaction.
- Tracks and reports on sales activities and results.
- Stays informed about industry trends, competitors, and market conditions.
- Other duties as assigned.
Requirements:
Required Skills/Abilities:
- Excellent verbal and written communication skills.
- Excellent sales, presentation, and customer service skills.
- Excellent organizational skills and attention to detail.
- Strong knowledge of automotive repair equipment and related industries.
- Ability to work independently and meet deadlines.
- Valid driver’s license and ability to travel to potential and current customer sites.
Education and Experience:
- High school diploma required. Bachelor’s degree in Business, Marketing, or related field preferred.
- Minimum of three years’ experience in sales, preferably in the collision repair equipment industry.
- Experienced with CRM software and Microsoft Office.
Physical Requirements:
- Must be able to lift up to 20 pounds at times.
- Must be able to drive to customer sites to promote products and present services.
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