At Sunday, we fuel hybrid-casual games by developing and marketing fun, easy-to-play mobile games that consistently top the charts and generate hundreds of millions of downloads globally. Our talented team of developers, artists, designers, and marketers work together to build games that are easy to jump into but hard to put down, striking the perfect balance between enjoyment and monetization. As proud members of the applike group, our primary focus is on leveraging their cutting-edge advertising technology to deliver smart, player-friendly monetization and contribute to a thriving mobile ecosystem. Supported by Bertelsmann, Europe's largest media company, we are equipped with the resources to push the boundaries of the mobile gaming space. Join us as we continue to shape the future of hybrid-casual gaming.
We are currently looking for a ''Growth Manager'', responsible for all the User Acquisition processes and the Monetization of our games. This also includes working closely with Creatives and Product teams to maximize the business value by improving both the marketability and the engagement of the games. For this reason, the role not only requires an analytical mindset with a passion for numbers, but also a penchant for creativity and gaming in general.
What you will do:
- Setup, monitor and optimize independently: all user acquisition channels, the monetization, creative performance while generating new ideas for your products
- Try out new marketing creatives based on brainstorming and competitor analysis
- Have a constant focus on user LTV by pushing your campaigns and influencing product and live ops ideas
- Have a holistic overview of all marketing and monetization channels as well as products to maximize business value
- Maintain a fruitful communication with the Account Managers of ad networks and push upcoming issues to them
- Proactively initiate meetings to gain progress and challenge meetings that have no impact
- Document results and derive next steps
- Taking on responsibilities for Junior starters (Buddy system) by evaluating work progress and giving valuable feedback
- Work closely with product owners to prioritize high-impact features on the roadmap for maximum business value
- Keep up with emerging market trends to shape competitive growth strategies for our games.
- Segment user cohorts to optimize LTV through targeted marketing and monetization efforts
Who you are:
- You have at least 1 year of working experience in mobile performance marketing, in the gaming industry, with a minimum of six months operational management of marketing channels
- Experience in marketing Hybrid or Casual games, including user segmentation strategies for those genres
- Understanding of UA KPIs, have the ability to recognize internal and external factors, and develop appropriate strategies based on this insight
- Basic technical knowledge about mobile marketing related technologies (Tracking, MMP, SDK, SKAD)
- Specialized understanding of different networks and ability to set up new campaigns and run products which maximize outcome
- Being able to understand monetization KPIs their dependencies and impact on the UA side whilst ongoing monitor and solve upcoming issues independently
- Be responsive and be able to cluster needed information and share accordingly
Fuel for the Adventure: What You Get at Sunday
- Build Your Skills, Not Just Your CV: At Sunday, you grow by doing. Real ownership, fast feedback, and steep learning curves are the norm. We don’t just offer development programs - we offer real problems to solve and the space to own them.
- Start Fresh in Hamburg - We’ll Back You: Moving to a new city? We’ll help you make it happen. From visas to relocation bonuses to language support, we’ve got your back. Our goal: help you hit the ground running and feel at home fast.
- Flexible Setup for Maximum Impact: We work in a hybrid setup with three core office days, plus flexibility where it matters. You’ll get 30 days of vacation, the chance to work remotely up to 3 weeks per year, and access to our in-house gym and mental health support when you need a reset.
- Work Where It Feels Good: Our office has a 5th floor Alster lake view, strong coffee, top gear, and way too many snacks. But more than that - it’s a space designed for makers, thinkers, and game-changers to connect, collide, and build.
- More Than Just a Job - Join the Crew: We don’t just work side by side. We share wins, tackle challenges, and have fun together. Team events, game nights, spontaneous pizza runs - they’re part of the ride. Work hard, play smart.
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